This week we finished up a hand-drawn logo for Jessica Lauren, a photographer in St. Louis, MO. We walked her through our design process and created three versions of her logo, based off of the design questions and inspiration she selected.

I lived in Seattle for a year, and when Jessica contacted us, I recognized a lot of the places that she photographed there, while on a retreat. I could feel Seattle bleeding into her photography, and as I designed the logo, I think Seattle may have engrained itself in the unique mix between sans-serif and script. The logo fits Jessica’s photo aesthetic perfectly and she was great to work with. Check out her website, and book her to shoot your event or portraits!