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In this modern age, nearly all business ventures are run almost entirely online. This allows for fast communication, instantaneous growth, and being able to reach the highest number of customers possible in the history of business enterprise.
When running a website and e-commerce store, the best way to reach more potential customers and make life easier for yourself is to work out how to integrate the two together. Even if you are not tech savvy, this quick and handy guide is going to walk you through three simple yet effective ways of integration to ensure you get the most out of your working day.

Make use of the best software on the market

To begin with, you need to do some research into the best software on the market to find what is going to help your business specifically. One of the best places to go for this is www.sellercloud.com, which can provide you with software that is proven to integrate well with selling platforms such as eBay and comes with a whole host of benefits. For example, SellerCloud allows for the automation of inventory tracking, incoming and outgoing finances, and tracking of orders. This seamlessly integrates with the eBay interface and helps to make your life as an online business owner so much easier.

Get yourself the right platform

The second thing you need to know about integrating your website and e-commerce store is how to choose the right selling platform. You can take a look at these e-commerce platforms that integrate with existing websites which are a great place to start and give you site-specific information about each platform so that you can make an informed choice about what is going to be the best for you.
For example, SnipCart is a great choice if you are running a business that is dealing in international trade because it covers every geographical location you can possibly need to ship to.

If you are after something more simplistic, the Selz might be the right choice for your business. This is the perfect choice if you are just starting out or if your primary job is making products (if you are an artist, for example) and need to be eased into the world of business gently.

Keep on top of your inventory

The final way you can integrate your website and e-commerce store in a meaningful way is to go back to basics and get your inventory linked in as well. You can find a step-by-step guide on integrating your inventory into your e-commerce website easily online so that you can begin to enjoy the benefits as soon as possible.

One of the benefits of integrating your inventory is that you will keep the vast majority of your important business information in one, easy to access place, which is a real asset when you are trying to use your time efficiently. When you are able to keep on top of your inventory, you can make sure you are always in stock for when you get a wave of orders so that you can bag those good reviews.