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Creating a Brand that Resonates with Your Clients

Your brand is what makes you stand out from other businesses; it is what defines the personality of your business and shows your character and abilities to your potential clients. So it’s important to ensure your brand is perfect for your clients—that it’s vibrant,...

Loftey and the Big Move to New York City

Moving to a new city can be an intimidating adventure, and while you might be excited to move to one of the greatest cities anywhere in the world, the whole process is going to be much easier if you’re prepared for it. New York City has a lot to offer and can be a...

Practical Ways To Improve Your Business

The reality is that your business isn’t going to get better all on its own. If you want to improve your company, then you’re going to have to become a better leader and implement new strategies for how you can attract more customers. Do a better job executing in the...

Social Media Tips For Small Business Owners

As a small business owner, you’re going to be wearing many different hats and have several various roles you’ll need to take on. While a social media strategy may be important to you, it’s possible you don’t have the time to fully dedicate yourself to...

How To Improve Your Creative Writing Skills

Creative writing can be fun, that’s what it is meant to be after all. It is an avenue through which a writer gets to express themselves. It is not easy though to constantly come up with amazing pieces of work. At times, it is nothing short of a daunting...

What Should a Good Law Website Include?

In today’s economy, no matter what field you are in, it pays to have a good web presence. This is how you will get found, how people learn who you are, and when you are a lawyer, your website can tell visitors what your areas of expertise and...

3 Tips for Marketing a New Brand of E-Cigs

Any time you're launching a new brand within a highly competitive industry like the e-cig market, it goes without saying that you'll have to do exhaustive research and competitive analysis to secure a profitable position. In fact, without a significant...